SHINE to integrate rural handicraft and food with tourism

Handicrafts Association of Bhutan

A European Union supported project is being implemented in Bhutan to integrate rural handicrafts and food into tourism market. The project titled Sustainable Hospitality Industry Inclusive of Native Entrepreneurs (SHINE) is being implemented through its lead partner GrAT Centre for Appropriate Technology, an Austria-based organization, under a funding window called EU Switch Asia. The Handicrafts Association of Bhutan (HAB), Bhutan Association of Women Entrepreneurs (BAWE) and India-based STANUM Asia are the project’s local partners.